Protein Power Sulfate-Free Shampoo | Strengthening Shampoo for Weak, Damaged & Breakage-Prone African Hair

Restore strength and resilience with the Design Perfection Protein Power Sulfate-Free Shampoo. Expertly formulated for weak, damaged, thinning, over-processed, natural, relaxed, colour-treated, and chemically treated African hair, this strengthening shampoo gently removes dirt, excess oil, and product build-up while helping reinforce the hair fibre from root to tip.

Powered by a Protein Repair Complex featuring Hydrolyzed Keratin, Panthenol (Pro-Vitamin B5), Green Tea Extract, Vitamin E, and Polyquaternium-10, this sulfate-free formula helps strengthen weakened strands, improve elasticity, reduce breakage, and protect hair from everyday damage without stripping away its natural moisture. Regular use leaves hair feeling stronger, healthier, smoother, and more resilient.

Key Benefits

• Gently cleanses without stripping natural moisture
• Helps strengthen weak and damaged hair
• Reinforces the hair fibre to help reduce breakage
• Improves elasticity and resilience
• Helps restore softness and smoothness
• Protects against everyday hair damage
• Leaves hair healthier, stronger, and easier to manage
• Suitable for natural, relaxed, colour-treated, and chemically treated African hair
• Ideal for weak, thinning, and breakage-prone hair
• Proudly formulated and manufactured in Kenya for African hair

How to Use

Apply a generous amount to thoroughly wet hair and gently massage into the scalp and hair until a rich lather forms. Rinse thoroughly and repeat if necessary.

Pro Tip: Follow with the Design Perfection Protein Power Deep Treatment and Protein Power Leave-In Treatment to maximize strength, improve elasticity, and help reduce hair breakage. Best to alternate with Honey moisture range for moisture balance.

Hero Ingredients

Protein Repair Complex

• Hydrolyzed Keratin – Helps replenish lost keratin, reinforce the hair fibre, improve elasticity, and reduce breakage caused by heat styling, chemical treatments, and everyday wear.
• Panthenol (Pro-Vitamin B5) – Penetrates the hair shaft to improve moisture retention, strengthen hair, and enhance softness and shine.
• Green Tea Extract (Camellia Sinensis Leaf Extract) – Rich in antioxidants that help protect the hair from environmental stress while supporting healthier-looking hair.
• Vitamin E – Helps nourish and protect the hair while promoting softness and healthy-looking shine.
• Polyquaternium-10 – Helps smooth the hair cuticle, improve slip, reduce friction, and make hair easier to detangle with less breakage.

Functional Ingredients

• Sodium Lauroyl Methyl Isethionate – A mild sulfate-free cleanser that effectively removes dirt, excess oil, and product build-up while maintaining the hair's natural moisture balance.
• Cocamidopropyl Betaine – Provides a rich, creamy lather while helping reduce dryness and irritation.
• Glycerin – A moisture-binding humectant that helps keep hair hydrated and flexible.
• Citric Acid – Helps balance the shampoo's pH to support healthy-looking hair.
• Ethylhexylglycerin – Helps maintain product freshness while conditioning the hair.
• Sodium Benzoate & Phenoxyethanol – Help preserve the product and maintain formula stability.

Ideal For

• Weak hair
• Damaged hair
• Hair breakage
• Thinning hair
• Chemically treated hair
• Relaxed hair
• Colour-treated hair
• Heat-damaged hair
• Natural African hair
• Brittle hair
• Hair lacking strength
• Hair needing protein reconstruction

Full Ingredients 

Aqua (Deionised Water), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Hydrolyzed Keratin, Glycerin, Panthenol, Polyquaternium-10, Citric Acid, Camellia Sinensis (Green Tea) Leaf Extract, Tocopheryl Acetate (Vitamin E), Sodium Benzoate, Sodium Chloride, Phenoxyethanol, Ethylhexylglycerin, Fragrance.

Free From

• Sulfates (SLS & SLES)
• Parabens
• Artificial Colourants
• Harsh Salt Systems
• Harsh Fragrances